2580 Association
“Artists in Industry” International Conference, Bucharest.
Categories: EVENTS, NEWS, PROJECTS

ARTISTS IN INDUSTRY. THE ROLE OF DESIGN IN THE DIGITAL ERA
International Conference, Bucharest, November 1 -, 2012

Location: Sala Frescelor, University of Architecture and Urbanism Bucharest
Website: http://conference.artistsinindustry.com/

[portfolio_slideshow id=3803] Thinking critically about design is a way to understand the relationship between the contemporary person, his peers and the world – the way things are produced and consumed. This is due to the fact that the term ‘design’ today has become a prevalent theme of reflection that includes not only commercialized and consumed goods but also current practices that define our everyday life. Aside from its aesthetic value, design is today the projection screen of our lives. Modern design cannot be separated and cannot be understood outside technological and industrial innovations.

The project “Artists in Industry” is a platform that searches to bring into discussion the status of design in the current context, an analysis that needs to take into consideration historical forms of artistic and industrial production and their associated theoretical justifications. In the same time, the processes of globalization and digitalization are today phenomena with profound implications in defining the new paradigms of production and consumption.

Initiated by 2580 Association in 2011 with support from the Administration of Cultural National Fund, the project “Artists in Industry” was motivated, on the one hand, by the lack of institutions in Romania interested in presenting and valuating the applied arts beyond an ethnographic interest (there are no museums of decorative art or centers dedicated to architecture and design), on the other hand, by the need to encourage a theoretical debate regarding the Romanian and Eastern European design.

A first stage of the project consisted in creating an on-line archive “Artists in Industry. Romanian Textile arts between 1945 – 2000” (http://archive.artistsinindustry.com), dedicated to Romanian textile art and design during the above mentioned period. This “virtual museum” had the goal of offering an “identity” to the Romanian textile design, an identity without which any attempt to initiate a critical debate would be unfounded. The project aims to enlarge the archive towards other forms of industrial production (glass and ceramics, furniture, electric household goods etc.).

Whishing to deepen the critical debate pertaining to the status of contemporary design and its forms of manifestation, 2580 Association organizes an international conference titled “The Role of design in the Digital Era.” The conference will take place November 1 -2 , 2012 at the University of Architecture and Urbanism “Ion Mincu” in Bucharest, and will put into discussion the relationship between design, industry and economy, between design and technology. The issues put into discussion relate to the impact of digitization onto the design and production processes, the role of the designer, the status of the “consumer” and “user” in the context of a digital and globalized economy, and last but not least, design challenges brought about by the digital era.

Programm

1 NOVEMBER 2012

09:00 – 10:00
Registration

10:00 – 11:20
Welcome.
KEYNOTE SPEAKERS :
Tincuta Heinzel (2580 Association, RO) – Design, production, consumption : concepts and contexts.
Tom Bieling (Design Research Lab Berlin, DE) – Chances and Challenges for Design Research.

11:50 – 13:50
PANEL 1 / DESIGN METHODOLOGIES
Ioana Avram (University of Arts, Bucharest, RO) – Paradigme Shift in Digital Era. Design assisted.
Costas Bissas; Vasso Asfi; Loukas Angelou (Papairlines, GR/GB) – Once Upon a Sponge : a Case Study on Research Through Design.
Myrto Karanika (Royal College of Art, GR/GB) – Responsive textiles; a practice-led study on the crossmodal.
Claire Pajaczkowska (Royal College of Art, GB) – The Techno-Primitive Two-Step: Imagining and modeling concepts in post digital design education.

15:00 – 17:00
PANEL 2 / POSTERS SESSION
Letitia Barbuica (Head Made Architecture Studio, Bucharest, RO) – Bauhaus Ideals – Half a Century Apart. Digitalisation as a New Craft.
Maria Bostenaru Dan (Architecture and Urbanism University, Bucharest, RO) – „Hard copy“ building model versus digital webpage serving the representation of concepts in architecture design and in scenographic design.
Berit Greinke (Queen Mary University of London, DE/GB) – Textile Invisible Cloak.
Andrei Ivanescu (Architecture and Urbanism University, Bucharest, RO) – Gradinita de Grasshopper.
Ana Mohonea (Architecture and Urbanism University, Bucharest, RO) – Design and Intellectual Property.
Corina Andor (Oradea University, RO) – „Artists in Industry” archive project.

17:30 – 19:00
KEYNOTE SPEAKERS:
Janis Jefferies (Goldsmiths University of London, GB) – How to do things with Design?
Zilvinas Lilas (KHM, Cologne, LT/DE) – Role of Academic Sector Enhancing Cultural and Creative Industries (CCI).

2 NOVEMBER 2012

10:00 – 11:20
KEYNOTE SPEAKERS :
Augustin Ioan (Architecture and Urbanism University, Bucharest, RO) – Architecture and Industry in the Communist Periode: Ion Mircea Enescu (1920 – 2010).
Marius Marcu Lapadat (Architecture and Urbanism University, Bucharest, RO) – The Way the Third Revolution Will Affect the Design Process
.

11:50 – 13:50
PANEL 3 / DESIGN PROCESSES
Zuzana Sebekova (Academy of Applied Arts and Design (VŠVU/AFAD) in Bratislava, SK) – Role of Designers in Industry.
Richard Hooper (Liverpool Hope University, GB) – Must artists serve political doctrine or economic policy or can the digital revolution reanimate an Art for Art’s sake? Heideggarian indebtedness demands a sculptor confess.
Ionut Anton; Dana Tanase (Architecture and Urbanism University, Bucharest, RO) – To Digital Craft.
Ina Leonte (Architecture and Urbanism University, Bucharest, RO) – Participatory Design Through New Digital Means.

15:00 – 17:00
PANEL 4 / POLITICS OF DESIGN
Mirela Duculescu (Architecture and Urbanism University, Bucharest, RO) – Designers in Industry? Thoughts on Changing Approaches to Design in Romania before and after 1989.
Matthias Ries (Detmolder Schule für Architektur und Innenarchitektur, DE) – From Capitalist Dependant to Post-Capitalist Leader. New assignments for the thinking strategy of design.
Silvia Gugu; Luca Mora; Roberto Bolici (Politecnico di Milano, IT) – From artisans to agents of transformation: the role of artists in Lombardy’s Cultural Districts.
Natacha Roussel (Paris 1 University, FR) – The Formalisation of Open Source Collaboration. An Indentity for the Collective Based on a Pragmatic System of Production.

17:30 – 19:00
KEYNOTE SPEAKERS :
Sophie Pène (ENSCI, Paris, FR) – Design and Anthropology of the Future.
Bogdan Ghiu (Bucharest, RO) – Design, Crime & Critique.